概要

 Digital Marketing Specialist :: A Growth Optimizer with a laser focus on Search Engine Optimisation, Social Media Marketing, and Media advertising.


As a Passionate Digital Marketer, my Vision is to make the digital landscape competitive for brands to grow. All businesses strive for Growth! Don't you? Thriving in today's cutthroat digital landscape demands multichannel optimization while staying attuned to trends.

"I am a Digital Marketing Specialist with 1.5 years of experience in an E-commerce digital agency. My Core strength is crafting marketing campaigns like SEO, Content, Social Media, Google Ads, and LinkedIn ads across multiple channels.


Along with all my knowledge of SEO and social media marketing tools, my 9 years of experience in sales and marketing, customer service backed by a closed feedback loop project, and training employees can add more value to your company.

工作经历

公司标识
Digital Marketing Specialist
Hey Ecommerce
Aug 2022 - Mar 2023 | Lahore, Pakistan

-      Devised and implemented keyword research, topical authority, and schema strategy initiatives, which were instrumental in achieving 67,000 impressions and 604 clicks.
-      Tracked and analyzed SEO performance to identify areas for improvement.
-      Eager to apply my new skills in digital marketing, including Google search ads, measurement and display ads, LinkedIn marketing and creative strategy.

公司标识
Key Account Manager
mywater
Feb 2022 - Apr 2022 | Lahore, Pakistan

-      Managed Key Accounts through Sale enabled & Business development Team.
-      Lead generation through Lusha Software and strategize for Sale calls planning.
-      Made revenue structure for existing & new clients.
-      Made Route assignment & Lead execution process.

公司标识
Sales & Support Executive
Travel Port (Pvt) Ltd
Jun 2016 - Aug 2021 | Lahore, Pakistan

·          Cultivate strong relations with potential clients and travel agencies, led routine communication with them, steer efforts to promote services of GDS software i.e. Galilleo & Worldspan and identify new sales opportunities.
·          Introduce services to existing and new clients, maintained 63% Market Share with 124% Target Achievement.
·          Managed to Sell Multiple Products to Existing and New Clients and significantly increase revenue targets.
 

公司标识
Customer Service Consultant
Daewoo Travel & Tours
Jan 2016 - Jun 2016 | Lahore, Pakistan

·          Provide Travel consultancy to Customers for Domestic & International Travel (Umrah & Hajj), additionally tasked to manage and oversee all routine functions include training delivery on Umrah & Hajj Travel Region Wise.

公司标识
Rotated as Trainer
TRG Project
Aug 2014 - Jan 2015 | Lahore, Pakistan

·          Provided training to TRG agents for 310 projects and built concept of customer resolution with maintained AHT.
·          Utilized acute industry knowledge and experience to define call flows and Introduce table content feature for them as an experiment before implementation in Zong which gives overall 94% quality by new agents

公司标识
Acting Team Lead
CMPak Pvt Ltd (Zong)
Jun 2014 - Sep 2014 | Lahore, Pakistan

·          Raised Team Quality from 85% to 95% in 2014 in an AHT of 180sec with NPS of 24% raised from 15% in June 2014.
·          Build a Team as an initiative taken to improve performance of new hired agents named with KBT.
·          Introduced Table content Feature in Knowledge base system to provide guidance to new and experienced agents.

公司标识
CFL Officer Project Rotation
ZONG
Apr 2013 - May 2014 | Lahore, Pakistan

CFL Officer Project Rotation | Feb 2014 – May 2014
·          Controlled and maintained NPS to Promote Customer experience, also created S&P for best customer resolution.
·          Identified gaps and closed with optimum satisfaction, also evaluated NPS Trend, Closed loops, System & Process.
Team Cord | Oct 2013 – Jan 2014
·          Built and managed teams, defined and delegated work responsibilities and evaluated their performance.
·          Created and implemented the concept of Time management which surely help in Adherence and shrinkage control.
Achievement:
·          Team hold 1st position in term of Quality and in overall KPI become TOP 5 amongst Teams in Nov 2013.
·          Team won a Runner up Reward in Dec 2013.
·          Team announced amongst TOP 3 Sales Team in Jan 2014.
Customer Service Officer | Apr 2013 – Sep 2013
·          Facilitated customers and drove quality for customer experience, responded to all issues and proposed solutions.
·          Provided online support to customers, kept abreast with the new process to introduce highly effective solutions.
Achievements:
·          Served as a resource in all efforts to achieve 100% Quality consecutive for 2 months in June & July.
·          Steered efforts towards managing operations and over All achieved Quality to 99% in 6 months.
·          Achieved and Maintained 190% Sales Target during the service by implementing best practices.

公司标识
Business Development Officer
Telenor
Nov 2010 - Nov 2012 | Lahore, Pakistan

·          Achieved assigned prepaid and postpaid targets and ensured preparation and execution of sales pipe lines.
·          On-boarded potential individual customers through direct marketing and SME / Corporate accounts on board.
·          Conducted Seminars for Corporate Customers, presented value added services and Comparison of Market Value added services. Managed customer portfolio to increase the penetration within the existing customer accounts.
·          Used Sale tools/Systems and carried out daily/weekly visits to new and existing customers for new sales.
 

学历

National College of Business Administration & Economics (NCBA&E)
硕士, 工商管理硕士学位, EMBA Marketing (4th semeter)‎
Marketing, Marketing (Brand Management, Consumer Behavior), Marketing Management
CGPA 3.9/4
2018
University of the Punjab
学士, 贸易学士, B.Com‎
Commerce
2010
Punjab College Lahore
中级/A级, , F.Sc Pre-Engineering‎
所占比重 53%
2007
GOVT CENTRAL MODEL SCHOOL LAHORE
大学入学/0级, , Matric in Science‎
所占比重 75%
2005

技能

熟练 Content Optimization
熟练 Keyword Analysis
中级 Keyword Research Skills
中级 Search Engine Ranking
中级 SEMRush
中级 SEO Audits

语言

中级 英语